EMPLOYER BRANDING MASTERCLASS

  • Employer value proposition

    • Employer Branding Essentials: Attraction, Reputation, Culture

    • Crafting a Compelling Employer Value Proposition (EVP): Values, Benefits, Differentiation

    • Inclusive Branding Practices: Diversity, Equity, Accessibility

    • Recruitment Marketing: Campaigns, Channels, Candidate Journey

    • Employer Branding in Crisis Management: Communication, Adaptability, Trust

  • Corporate influencers

    • Digital Storytelling Techniques: Content, Platforms, Engagement

    • Social Media Strategies: Branding, Networking, Recruitment

    • Employee Advocacy Programs: Empowerment, Testimonials, Authenticity

    • Measuring Employer Brand Impact: Analytics, Feedback, Improvement

    • Leveraging Employee Networks: Referrals, Community, Outreach

  • Brand Strategy

    • Building a Career Site: Design, SEO, Candidate Experience

    • Visual Branding Elements: Logos, Colors, Consistency

    • Employer Brand Audits: Assessment, Benchmarking, Strategy

    • Content Marketing for Talent Attraction: Blogs, Videos, Newsletters

    • Interactive Recruitment Events: Webinars, Workshops, Meetups

    • EVP in Talent Sourcing

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EVP!

EVP!

WHERE: Online

DURATION: 2 hrs

WHEN: Upon request

PRICE: on request

Welcome to our "Mastering Employer Branding: Talent Attraction and Sourcing" webinar! In today’s fiercely competitive job market, a robust employer brand is more than a nice-to-have – it's a necessity. This masterclass is crafted to arm you with the tools and insights needed to create a magnetic employer brand that attracts top talent.

Dive deep into the essentials of employer branding, learning how to develop a compelling Employer Value Proposition (EVP) that sets your organization apart. We'll explore effective digital storytelling and social media strategies, essential in today’s tech-driven recruitment landscape.

Understand the power of employee advocacy and inclusivity in branding, ensuring your message resonates authentically with diverse talent pools. We'll also focus on measuring the impact of your employer brand, using data-driven insights to fine-tune your strategies.

Gain practical knowledge on optimizing your recruitment marketing efforts, enhancing your career site for SEO, and understanding the importance of visual branding elements.

This webinar is perfect for HR professionals seeking to elevate their employer branding and make a lasting impression in the talent marketplace. Join us for an engaging session filled with actionable tips and strategies that will transform your talent sourcing approach. Let’s build an employer brand that not only attracts but also retains the best talent!